Our Best-Loved Bra

Perfect fit, timeless lace, and now a rich new hue.

Female model wearing the Chloe Demi Bra

Best of the Basics

12 basics so good, you'll wonder how you lived without them.

Our Best-Loved Bra

Perfect fit, timeless lace, and now a rich new hue.

Female model wearing the Journelle Chloe Demi Bra

Best of the Basics

12 basics so good, you'll wonder how you lived without them.

BESTSELLERS FOR A REASON

Our bestselling bra sets, made in Italy, combine luxury craftsmanship with perfect fit and support for lingerie you’ll love to live in.

Female model wearing the Journelle Allegra Balconette Bra Female model wearing the Journelle Allegra Balconette Bra

New Arrivals

Female model wearing the Journelle Anais Bikini Female model wearing the Journelle Anais Bikini

Panties, Perfected

Luxury Lingerie

Sumptuous Silks

What They're Saying About Us

"I've been buying lingerie from Journelle for years. Their selection and product descriptions/photos have always been fantastic as is their inclusivity. It is a great place to shop online. I only wish they had a retail store closer to where I live."

★★★★★

- Anonymous

"Beautiful products and fast service."

★★★★★

- Anonymous

"Timely delivery and wonderful lingerie! Sizing chart was accurate too."

★★★★★

- Kevin

"Fast shipping, packaged nicely, good customer service when answering questions."

★★★★★

- Alyssa

"Fantastic customer service on fit and high quality item."

★★★★★

- Ben

Featured in...

Female model wearing the Journelle Victoire Plunge Bra

Featured in...

Female model wearing the Journelle Victoire Plunge Bra

THE JOURNELLE LINGERIE COLLECTION

Meticulously crafted in our Italian atelier, each piece is a study in precision, fit, and refined sensuality.

BRAS

PANTIES

BODYSUITS

OUVERTS

Get Fit. Get Flirty. Get $15

Take our Bra Fit Quiz, find your perfect match, and get $15 off your next purchase. Because guesswork is so last season.

Female model measuring herself in the Journelle Victoire Plunge Bra

Get Fit. Get Flirty. Get $15

Take our Bra Fit Quiz, find your perfect match, and get $15 off your next purchase. Because guesswork is so last season.

Fit is Everything.
We Make It Effortless.

Our expert Bra Fit Concierge service ensures you never settle for “close enough.” Whether in-store or virtual, we tailor the experience to your body, your lifestyle, and your comfort.

Female-Founded,
Female-Focused.

We know what support really means. As a female-driven brand, everything we do is built around empowering women to feel confident, comfortable, and completely themselves.

Lingerie You’ll Actually
Love to Wear.

We believe lingerie should spark joy, not frustration. Our thoughtful fabrics, inclusive sizing, and flattering silhouettes make getting dressed feel like an act of self-love.

Discover the Best in Designer Lingerie at Journelle


At Journelle, we believe lingerie is more than just a layer - it’s a statement of confidence, comfort, and style. Whether you’re seeking luxury lingerie for women, a sultry lace lingerie set, or everyday essentials that elevate your routine, our curated collections bring together the most sought-after lingerie brands in the world. READ MORE...

Explore our wide range of styles, from delicate lace lingerie and elegant bralettes to supportive underwire bras and matching panty sets.

Looking for something bold? Browse our latest lingerie sets designed to impress. Prefer something soft and sustainable? Try our organic cotton and silk selections that feel as good as they look.

Shop online or stop by a lingerie store near you - our locations are designed to provide a personalized shopping experience with expert fit guidance and styling advice.

Popular Lingerie Categories:

Whether you’re refreshing your top drawer or celebrating a special occasion, Journelle is your destination for elevated, empowering, and effortlessly beautiful lingerie.

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