New Arrivals
Discover the latest lingerie arrivals. Timeless design meets everyday allure.
WHAT THEY'RE SAYING ABOUT US
"Super soft and comfortable as well as flattering fit."

- Emily F.
"Timely delivery and wonderful lingerie! Sizing chart was accurate too."

- Kevin
"I've been buying lingerie from Journelle for years. Their selection and product descriptions/photos have always been fantastic as is their inclusivity. It is a great place to shop online. I only wish they had a retail store closer to where I live."

- Anonymous
"Beautiful! Great fit! Quality is amazing. Shipping was fast."

- Carrie
Ask the Experts
From the Fitting Rooms
From fit frustrations to style secrets, Journelle's in-store experts share real solutions for real women.
What are the best lingerie options for women recovering from a mastectomy or breast reconstruction?
When Maggie first visited our boutique, she shared that it had been a few years since she had gone lingerie shopping. After undergoing a mastectomy and breast reconstruction, she wanted to find pie...
Read moreHow can I make lingerie shopping with my partner an exciting experience for both of us?
When shopping with a partner, keep the experience relaxed and encouraging. Begin with timeless essentials, then explore statement sets that make you feel confident, elegant, and authentically yours...
Read moreHow can I quickly rebuild my lingerie drawer with styles that feel both beautiful and practical?
If it has been a while since your last fitting, stop by for a professional bra fitting or use our How to Measure at Home Guide to check your size before shopping. A well-fitted bra makes every sty...
Read moreFeatured in...






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Do you have lingerie stores?
Yes, we have stores in NYC and Chicago. Find your local store.
Are there luxury lingerie sets specifically designed for special occasions?
At Journelle we have a range of lingerie sets, including bras, underwear, and lingerie accessories like suspender belts.
Browse our Très Chic Sets page for more luxury lingerie sets.
What styles of luxury lingerie are currently trending?
Currently, luxury lingerie styles that are trending include intricate lace designs, bold colors, and innovative bra silhouettes such as balconette and bralette styles. Many collections also feature delicate embroidery and sheer fabrics for a modern, elegant look.
Check our luxury lingerie in new arrivals for the latest trends.
How do I care for my luxury lingerie pieces?
Our lingerie experts wrote a short guide for taking care of your lingerie sets.
Bras & Bra Fit
Can you help with bra fit advice?
Absolutely we can help with bra fit.
You can reach out to one of our bra fit experts either through chat or SMS.
You can also walk into any of our stores for help from our lingerie experts.
How do I measure myself for a bra?
Need to find your perfect size? You can save $15 at journelle.com by taking our short fit quiz.
We also have a walkthrough on our 'find your bra size' guide.
What type of bra should I wear?
Not sure of the right bra for that special occasion, or need a bra for every day? We can help.
Journelle sells a range of bras from a range of lingerie brands and designers. From the most intricate lace wireless bras to a sexy pushup and comfortable t-shirt bras.
Reach out for help or start shopping luxury bras.
Lingerie
What lingerie brands do you sell?
Journelle sells a range of lingerie brands and designer intimates.
Discover our curated range of lingerie on our Designers A-Z page where you'll find everything from the unique handcrafted pieces designed by I.D. Sarrieri to the every day basics of Natori and OnGossamer.
What makes bridal lingerie different?
When it comes to bridal lingerie and special occasion lingerie, the right pieces can add a significant layer of elegance and allure to your celebrations.
Opt for items that marry comfort with exquisite design - think delicate lace, silky satins, and intricate embroidery that not only look stunning but also make you feel confident throughout your special day. Collections featuring garter belts, lace teddies, and supportive yet stylish bras allow you to mix and match, creating a personalized ensemble that complements your wedding dress or evening gown beautifully.
Don't overlook the magic of sumptuous fabrics that caress your skin; these luxurious fabrics elevate the experience and reflect the momentous nature of the occasion, ensuring that you feel just as beautiful beneath your attire as you look on the outside.
Whether for the big day or a significant celebration, investing in quality bridal lingerie can transform those fleeting moments into unforgettable memories.
What is the best lingerie fabric for me?
When it comes to luxury lingerie, the choice of materials is paramount, as they not only define the garment's aesthetic appeal but also enhance the experience of wearing them.
Silky satin is a popular choice, known for its smooth texture and lustrous finish that drapes beautifully while offering a soft touch against the skin.
Lace, on the other hand, adds an exquisite element of delicacy and sophistication, often used in the creation of intricate bra designs and whimsical panties.
Cotton is celebrated for its breathability and comfort, making it ideal for everyday wear, while sheer fabrics lend a provocative allure, perfect for special occasions or intimate moments.
Each fabric comes with its own unique features and benefits - while lace provides a charming and romantic feel, satin offers a sensual glide, and cotton ensures all-day comfort.
Understanding these materials allows you to tailor your lingerie collection to your preferences, ensuring that you feel confident and beautiful in each piece you wear.
What is lingerie and what makes lingerie distinct from regular underwear?
Lingerie is often regarded as more than just undergarments; it embodies elegance, sensuality, and intimate allure.
Defined broadly, lingerie refers to women’s undergarments that are designed with an emphasis on style, fit, and intricate detailing, setting it apart from everyday underwear, which typically prioritizes functionality and comfort.
While regular underwear focuses on basic coverage, lingerie introduces a world of luxurious fabrics, seductive cuts, and artistic embellishments, appealing not only to aesthetic sensibilities but also catering to personal expression and empowerment.
This distinction allows lingerie to play a vital role in shaping not just the outerwear that conceals it, but also in enhancing confidence and self-image, making each piece a celebration of femininity. As such, investing in high-quality lingerie transcends mere necessity; it becomes an experience of indulgence and a testament to the art of dressing well, where form meets function in the most exquisite ways.
Find more on the history of lingerie.
What types of lingerie are there?
When it comes to lingerie, the variety of styles available ensures that every woman can find the perfect fit for her mood and occasion.
Starting with bras, options range from delicate lace bralettes that offer soft support to structured balconette bras that lift and enhance the bust, adding a touch of glamour.
Garters, often overlooked, can elevate any outfit, providing a sensuous detail that complements stockings and adds intrigue to ensembles.
Teddies, a versatile piece that combines the essence of a bodysuit and a nightgown, embrace the figure and can transition seamlessly from day to night wear, doubling as both lingerie and a chic top when paired with high-waisted trousers.
Other styles, like chemises and negligees, linger delicately on the skin, offering comfort alongside an allure that captivates.
Whether for a special occasion or simply to indulge oneself, each type of lingerie invites an exploration of personal style and sensual expression, encouraging women to feel confident and empowered in their choices.
Can I wear lingerie as outerwear?
Lingerie as outerwear is a bold trend that invites daring style choices, allowing individuals to express their confidence with directly visible pieces.
To embrace this chic look, start by layering a lace bralette under an oversized blazer or a sheer mesh top for a sophisticated juxtaposition of elegance and edginess. Pair it with high-waisted trousers or a flowing skirt for balance, creating a silhouette that's both flattering and sexy.
When it comes to fabrics, opt for stunning satins or sumptuous silks that not only catch the eye but feel luxurious against the skin.
Accessories play a crucial role - adorning the outfit with statement jewelry or a sleek belt can elevate the ensemble from casual to couture.
Finally, remember that confidence is key; wearing lingerie as outerwear is as much about attitude as it is about aesthetics, so own the look and express your unique style with pride.
What makes luxury intimates so special?
When assessing the value of high-end lingerie brands, several key factors come into play, each contributing to their desirability and market prestige.
First and foremost, the craftsmanship involved in creating luxury lingerie sets these brands apart; they often utilize the finest materials, such as silk, lace, and delicate embroidery, which enhance both comfort and aesthetic appeal.
Additionally, the exclusivity of limited-edition releases and bespoke options elevates the perceived value, making each piece not just an item of clothing, but a statement of individuality and style.
The brand’s heritage and reputation also play a critical role; established names often enjoy a loyal clientele who associate them with quality and sophistication.
Finally, the experience of the purchasing process - including luxurious packaging, attentive customer service, and personalized styling advice - further enhances the overall value, ensuring that customers feel special from the moment they make their purchase.
Together, these elements create a multifaceted landscape that justifies the premium price tags associated with high-end lingerie brands.

















































































































