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Aubade Lingerie & Underwear | Curated by Journelle

Aubade has been making lingerie in Paris since 1958 — French lace on heritage looms, hand-finished embroidery, and fit engineering that is one of the benchmarks for fine French intimates.

About Aubade at Journelle

Aubade has been making lingerie in Paris since 1958. Six decades on, the brand still operates on the same craft fundamentals: French lace produced on heritage looms, hand-finished embroidery, and a fit philosophy that treats the bra as a precision-made object — one of the references for what well-made French lingerie is supposed to feel like.

The aesthetic is classically French: structured cups, balconette silhouettes that lift without compressing, lace that reads as ornament rather than camouflage. Aubade makes underwire bras, balconettes, plunges, and matching briefs and suspenders, with sizing extending across European cup and band conventions. The pieces are designed to be worn for years rather than seasons.

From the fitting room: Aubade's underwire bras are cut on the higher side under the arm than American brands — if you find typical underwires dig into the side of the breast tissue, the cut here often resolves it. The bands run snug at first wear and relax into true fit over the first few wears. We recommend hand-washing the lace styles to preserve the patterning.

Aubade Lingerie & Underwear | Curated by Journelle

Aubade has been making lingerie in Paris since 1958 — French lace on heritage looms, hand-finished embroidery, and fit engineering that is one of the benchmarks for fine French intimates.

About Aubade at Journelle

Aubade has been making lingerie in Paris since 1958. Six decades on, the brand still operates on the same craft fundamentals: French lace produced on heritage looms, hand-finished embroidery, and a fit philosophy that treats the bra as a precision-made object — one of the references for what well-made French lingerie is supposed to feel like.

The aesthetic is classically French: structured cups, balconette silhouettes that lift without compressing, lace that reads as ornament rather than camouflage. Aubade makes underwire bras, balconettes, plunges, and matching briefs and suspenders, with sizing extending across European cup and band conventions. The pieces are designed to be worn for years rather than seasons.

From the fitting room: Aubade's underwire bras are cut on the higher side under the arm than American brands — if you find typical underwires dig into the side of the breast tissue, the cut here often resolves it. The bands run snug at first wear and relax into true fit over the first few wears. We recommend hand-washing the lace styles to preserve the patterning.

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9 products

Softessence Underwired Triangle Bra in black - product shot | Aubade
Color
Tresor Infini Tanga in white - product shot | AubadeTresor Infini Tanga in white - front view | Aubade
Aubade
Tresor Infini Tanga Sale price$105
Color
Tresor Infini Half Cup Bra in white - front view | AubadeTresor Infini Half Cup Bra in white - front view | Aubade
Color
Save $83.00 Season of Love Half Cup Bra in beige - front view | AubadeSeason of Love Half Cup Bra in beige - front view | Aubade
Aubade
Season of Love Half Cup Bra Sale price$82 Regular price$165
Color
Save $100.00 Hypnolove Underwired Triangle in green - lifestyle | AubadeHypnolove Underwired Triangle in green - lifestyle | Aubade
Aubade
Hypnolove Underwired Triangle Sale price$99 Regular price$199
Color
Save $63.00 Flowermania Suspender in red - front view | AubadeFlowermania Suspender in red - front view | Aubade
Aubade
Flowermania Suspender Sale price$62 Regular price$125
Color
Save $73.00 Flowermania Half Cup Bra in red - lifestyle | AubadeFlowermania Half Cup Bra in red - lifestyle | Aubade
Aubade
Flowermania Half Cup Bra Sale price$72 Regular price$145
Color
Softessence St Tropez Brief in black - product shot | Aubade
Color
Softessence Tanga in black - product shot | Aubade
Aubade
Softessence Tanga Sale price$69
Color
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